Best SALES Automation & Prospecting Tools
The must-haves in your outbound sales tool stack
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Best SALES Automation & Prospecting Tools
The must-haves in your outbound sales tool stack
Explore our comprehensive directory of sales software, categorized for your convenience.
Cello is an AI-powered referral platform that automates user and partner programs to boost growth. It features seamless product integration, automated rewards, and enterprise-grade compliance for scalable, fraud-free referrals.

Proposals that win, built from your real sales context.
We're working on creating a detailed video review for Cello.
Cello is best for businesses looking to grow with easy, AI-powered user and partner referral programs. Companies like Hera and Typeform use it to boost growth with fast setup and automated rewards.
Cello’s pricing starts at $200 per month for the Grow plan, supporting up to $50K referral ARR with unlimited referrals and all features included. The Scale plan is $750 per month for up to $100K referral ARR and adds custom SLAs, while the Enterprise plan offers unlimited referral ARR with tailored pricing and advanced SLAs. All plans include zero currency conversion and payment transaction costs, priority Slack support, and a dedicated success manager.
With Cello, start by signing up and adding a few lines of code to embed referrals directly into your product, which takes just minutes. Then connect your payment provider like Stripe for automated rewards and use the platform’s dashboard to track and manage performance—all manageable solo with light configuration.
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