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Home→Tools→The Brief

The Brief Review

The Brief

The Brief

AI-powered ad creation, publishing, optimization.

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The Brief is an AI advertising agency that creates and optimizes video and static ads 10x faster. It unifies ad creation, publishing, and automation for high-performing campaigns with fewer errors and lower costs.

Digital Marketing AI AgentsAI Ad CreativesMarketing Agency Tools
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The Brief Core Capabilities

Create static and animated ads
AI text-to-video generation
Resize ads for all formats

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Pricing

From$39.00/mo
BillingPer seat
TrialAvailable

Who is The Brief for?

Startups
Agencies
Enterprise

Is The Brief easy to use?

5m30m1h2h3hCustom

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What is The Brief

The Brief is an AI-powered advertising platform designed to help teams create, publish, and optimize ads quickly and efficiently. It fits in the digital marketing and creative automation category. The tool stands out by delivering ad assets up to 10 times faster than traditional methods, using AI to generate and adapt static, animated, and video ads with minimal effort. The Brief shines in situations where marketers need to scale designs across multiple formats, languages, and channels. It streamlines campaign workflows from inspiration to launch, letting users create hundreds of ad variations in minutes. Most users see campaign launches 70% faster and reduce costs by 40%, making it ideal for fast-paced marketing teams. The Brief integrates smoothly into the go-to-market stack by automating ad creation and publishing, complementing CRM, email marketing, and ad-serving tools. It’s not designed for complex video editing or deep creative design work but excels at automating high-volume ad production and campaign management. This makes it perfect for teams focused on speed, scale, and consistent branding rather than bespoke design projects.

Ideal Customer Profile

The Brief is recommended for marketing teams and creators who want to make static, animated, and video ads faster and smarter, like VivoLife and British Council. It unifies AI ad creation, publishing, and optimization to deliver high-performing ads 10x quicker than traditional methods.

StartupsAgenciesEnterprise

Key Features

Create static and animated ads
AI text-to-video generation
Resize ads for all formats
Brand-tuned copywriting
Automate creative asset production
Optimize campaigns with AI analysis

Pricing

The Brief offers a free plan with basic AI ad design tools for individuals and paid plans starting at $39/month billed yearly, with additional seats costing $19 each. The Pro plan supports up to 5 seats, 2,400 annual credits, and 1.2 million impressions, while the Team plan at $59/month expands to 30 seats, 1TB storage, 20 brand kits, and 2.4 million impressions per year. Enterprise plans provide custom credits, unlimited seats, advanced security features like SSO, API access, white-labeling, and dedicated support tailored for large-scale teams.

Starting price$39.00
TrialAvailable

Free

Free

Per User, Monthly

It includes

  • 1 seat max
  • No included credits
  • No impressions
  • 5000+ templates
  • AI image & copy
  • 1 Brand Kit

Pro

$39.00

Per Team, Annually

It includes

  • Up to 5 seats
  • 2400 credits/year
  • 1.2M impressions/year
  • 250GB storage
  • AI video generation
  • Ad serving 25+ networks

Team

$59.00

Per Team, Annually

It includes

  • Up to 30 seats
  • 2400 credits/year
  • 2.4M impressions/year
  • 1TB storage
  • Roles & permissions
  • Automated reports

Enterprise

Contact Sales

Per Workspace, custom

It includes

  • Custom seats
  • Unlimited brands
  • 1TB storage
  • API & SSO
  • Priority support
  • Dedicated manager

Agency Package

Contact Sales

Per Workspace, custom

It includes

  • Real-time collaboration
  • Brand kits per client
  • Streamlined feedback
  • Powered by AI
  • Scalable work
  • Talk to sales

Don't want a The Brief subscription?

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How simple is The Brief setup?

5m30m1h2h3hCustomIntermediateComplexity

The Brief requires a basic configuration where you add your brand assets and connect your advertising accounts, which can be done solo in minutes. Once set up, you can start creating, launching, and optimizing campaigns immediately using its AI-powered platform.

Frequently asked questions

How to use The Brief?
Start by collecting inspiration on Canvas, create ads with AI, edit in Ad Studio, then launch and optimize campaigns easily.
How much is The Brief?
Plans range from Free at $0/month, Pro at $39/month, Team at $59/month, to Enterprise with custom pricing.
Why choose The Brief?
It speeds campaign launches by 70%, lowers asset costs by 40%, and doubles creative output with AI automation.
How does The Brief work?
The Brief unifies AI-powered ad creation, publishing, and optimization into one platform for faster, better campaigns.
Is The Brief free?
Yes, a Free plan offers core AI ad tools with 1 seat, no credits, and no cost.
Is The Brief a partner?
Yes, The Brief integrates with major platforms like META, Google Ads, CM360, DV360, and partners with AI tech.
How to learn The Brief?
Use the 7-day free trial, explore tutorials, and access customer support for hands-on learning.
What are The Brief alternatives?
Alternatives include traditional ad tools without AI or smaller AI ad creators but lack The Brief's full workflow.
What are The Brief reviews?
Users praise its efficiency, AI automation, and lower costs, citing 3x design speed and 10x copywriting productivity.
Does The Brief have an API?
Yes, Enterprise plans offer API access for custom integrations and advanced workflows.
Does The Brief have a trial or a demo?
Yes, a 7-day free trial is available, plus demos offered upon request.
Ask aboutThe BriefThe Brief
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