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Home→Tools→Default

Default Review

Default

Default

Automate Workflows with Default

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Default helps fast-growing GTM teams and RevOps leaders automate lead routing, scheduling, and other revenue workflows. It streamlines pipeline conversion by providing forms, enrichment, and CRM automation capabilities within a unified platform.

AI Sales WorkflowAI Data EnrichmentWorkflow AutomationData EnrichmentAI Lead EnrichmentLead Routing Software
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Default Core Capabilities

Scheduling meetings with qualified leads
Assign and route leads fairly
Identify anonymous website visitors

Links

Visit Website

Social

LinkedInLinkedIn

Pricing

From$500.00/mo
BillingPer seat
TrialAvailable

Who is Default for?

Startups
Scale-ups
Mid-market

Is Default easy to use?

5m30m1h2h3hCustom

What are Default alternatives?

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Who uses Default?

Michel Lieben
Michel Lieben
CEO at ColdIQ
View tech stack →
Charles Tenot
Charles Tenot
CEO at lemlist
View tech stack →
Stan Rymkiewicz
Stan Rymkiewicz
Head of Growth at Default
View tech stack →
Nate Matherson
Nate Matherson
Head of Growth at Numeral
View tech stack →
Nick Masters
Nick Masters
Co-Founder & COO at Vector
View tech stack →
Ivan Falco
Ivan Falco
Head of Growth at ColdIQ
View tech stack →
ColdIQ
ColdIQ
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View all tech stacks

What is Default

Default is an inbound automation platform designed to simplify lead routing, scheduling, and data enrichment. It fits into sales and marketing operations by automating workflows that save time and increase efficiency. Users rely on Default to boost lead conversion and improve pipeline quality with easy-to-build workflows. Default excels in scheduling meetings with qualified leads, routing inbound leads fairly, and enriching CRM data to keep it clean. Most customers see measurable results fast, with lead volume increasing up to 400% and conversions rising by over 20% within six months of use. It speeds up lead-to-meeting time by 40%, helping teams act quickly on inbound interest. The tool integrates seamlessly with CRMs, calendars, sales engagement tools, and web forms, fitting neatly into existing GTM stacks. It is not designed as a full CRM or marketing automation platform but focuses specifically on lead handling and scheduling automation. This makes Default ideal for teams wanting to upgrade inbound efficiency without complex implementations.

Ideal Customer Profile

Default is recommended for fast-growing companies that want to automate inbound leads with scheduling, routing, and enrichment. It helps teams like Runway and OpenPhone book meetings faster and improve lead conversions without manual work.

StartupsScale-upsMid-market

Key Features

Scheduling meetings with qualified leads
Assign and route leads fairly
Identify anonymous website visitors
Keep CRM data clean
Automate inbound with AI workflows
Integrate with CRM and calendars

Pricing

Default pricing starts at $500 per month for the Growth plan, which includes 10 workflows, unlimited forms, 20k enrichment credits, and charges $20 per user seat plus $45 per routing seat. The Scale plan offers unlimited workflows, 100k enrichment credits, and website intent access for $600 per month, with pricing available by demo. There is no free trial, and all plans charge per user and routing seats with editor seats free.

Starting price$500.00
TrialAvailable

Growth

$500.00

Per Team, Monthly

It includes

  • 10 workflows
  • unlimited forms
  • $20 user seat
  • $45 routing seat
  • 20k enrichment credits
  • no website intent

Scale

book a demo

Per Team, Monthly

It includes

  • unlimited workflows
  • unlimited forms
  • $20 user seat
  • $45 routing seat
  • 100k enrichment credits
  • $600 website intent

Don't want a Default subscription?

Get Default and your whole GTM stack from one API key with ColdIQ.

Get started

How simple is Default setup?

5m30m1h2h3hCustomAdvancedComplexity

Default is ready to use quickly with basic setup like connecting your calendars and CRM, taking just minutes to get started. For deeper workflows, expect a few hours to customize routing, enrichment, and scheduling to fit your sales process smoothly.

Frequently asked questions

How to use Default?
Use Default to automate inbound sales with workflows that route leads, schedule meetings, enrich data, and trigger intent-based actions.
How much is Default?
Default costs $500/month for Growth; user licenses start at $20/month with enrichment credits and scheduling seats priced separately.
Why choose Default?
Choose Default for flexible pricing, all-in-one scheduling, routing, and enrichment, plus smart automation that scales from 2 to 2,000 users.
How does Default work?
Default uses a workflow canvas to automate lead routing, website intent alerts, enrichment, and scheduling, improving conversion and pipeline quality.
Is Default free?
No, Default charges platform and license fees; however, editor seats are free and you only pay for active users.
Is Default a partner?
Yes, Default has a partner program and integrates with many CRMs and sales tools for seamless workflow automation.
How to learn Default?
Learn Default through case studies, blogs, templates, and ongoing Slack support during implementation, typically completed within one week.
What are Default alternatives?
Alternatives include Chili Piper, LeanData, HubSpot, Calendly, and RevenueHero, with Default offering more inbound workflow flexibility.
What are Default reviews?
Users report 67% faster speed-to-lead, 5x fewer misrouted leads, and 23-40% higher inbound conversions with Default.
Does Default have an API?
Yes, Default integrates with CRMs, calendars, sales engagement tools, and supports workflow APIs for automation.
Does Default have a trial or a demo?
Default offers a demo; you can book one anytime to see how the platform accelerates your sales processes.
Ask aboutDefaultDefault

Who uses Default?

Michel Lieben
Michel Lieben
CEO at ColdIQ
Charles Tenot
Charles Tenot
CEO at lemlist
Stan Rymkiewicz
Stan Rymkiewicz
Head of Growth at Default
Nate Matherson
Nate Matherson
Head of Growth at Numeral
Nick Masters
Nick Masters
Co-Founder & COO at Vector
Ivan Falco
Ivan Falco
Head of Growth at ColdIQ
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ColdIQ
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