Keyplay helps B2B SaaS companies with 5+ AEs and Salesforce or HubSpot CRM to identify and prioritize best-fit accounts within their CRM. It builds an ICP model using AI lookalikes and fit signals, scores and segments accounts, and surfaces new opportunities, enabling users to optimize sales, marketing, and ABM strategies.
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Get startedKeyplay is recommended for sales and marketing teams who want to focus on the right accounts and build ideal account lists quickly. Companies like StrongDM, PartnerStack, and Ashby use Keyplay to find accounts that will win more, spend more, and stay longer.
Keyplay offers a free Test Drive plan with basic lookalike scoring and 25 account previews but no AI agents or integrations. The ICP Modeling plan costs $18,000/year, includes AI agents, CRM integration, backtested models, and scores up to 75,000 accounts with 750+ signals. For larger needs, the Full-Service ICP plan provides custom pricing, multiple models, dedicated support, API access, and scalable CRM and credit volumes.
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Keyplay requires basic configuration like connecting your CRM and setting up account scoring parameters, which can be done solo in minutes. Once configured, you can immediately start identifying and prioritizing your ideal accounts with AI-driven insights.
Keyplay
